This talk addresses the dirty secret of marketing – NONE OF US likes to market ourselves. Yet, at the bottom line, our clients must buy us before they purchase our service. Leveraging the connection between you and your best clients makes your marketing easy and effective.
- How to mine the emotional responses of your best clients to improve your promotion
- How to connect “promotion and promising” to your performance.
- How to leverage your ideal relationships
- How to love promoting yourself forever
About the Presenter – Mike North
Michael North is a principal at Emergent Horizon, which provides strategic executions solutions for small businesses. He has been engaged in Sales, Project Management and Sales Operations for 30 years. Most recently, he has been working with small businesses and leadership teams to convert their strategic planning process into a strategic execution methodology.